Dr Bob Cross

Whiteknight Business Consulting

Management Strategies

International Marketing

Planning that works

................ Freedom

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Bob Cross has proven capabilities that demonstrate exceptional ability to provide performance management and small business consulting to organisations.

Management
Have step by step grown or turned around the operations of a number of organizations including:
  • Quadrupling the business of Computer Science Corporation in about three years and achieving Quota Club recognition twice – the second time as the highest achiever in the company
  • Setting up an office for a large international organization – Siemens – from inception
  • In a period of about four years grew an international operation by some 200 times (i.e. 20,000%)

  • He is able to provide the same small business advice to your company

    Sales and Marketing
  • Sold services and products in IT (software & hardware) and industrial sectors
  • Sold $million each software sale (in today's value) – successful by world standards
  • Mentored at world standard
  • Certificate in Marketing from UNSW

  • He is prepared to take a role as small business advisor for you and develop strategy for your business

    Decision making
  • Research and practical development into an effective framework (CPM) that saves valuable time in sorting out corporate and human desires
  • A number of important insights
  • Effective in complex and coercive situations
  • Startling outcomes

  • He is able to provide small business help to you

    Information Technology
  • Senior Consultant & Project Manager - large IT projects & simultaneous projects
  • Industry trained
  • Led early development of IT development and project management methodology
  • Trained organisations in Project Management around Australia
  • Unblocked major projects
    • WA Government Department – live after blocked for five years
    • Engineering Company – regenerated after stalled for 13 months
  • Website understanding

  • This translates into small business assistance and work life balance for you

    International marketing
    Director International for computing school at ECU, including:
  • Extensive experience and success in India (about 21 months on the ground) & South Asia
  • Successful negotiation through interpreters with top organizations in China
  • Success in Singapore and Malaysia

  • He is able to build a business strategy for you

    Bob Cross provides:
    Consulting
    Conference presentations
    Facilitation
    in the areas of:
  • Business & management advice
  • Effective decision-making
  • Complex problem-solving
  • Asian understanding
  • Strategic planning
  • Project regeneration
  • Community Stakeholder Management
  • and coaching for effective thinking styles.

    Career Overview
     
    2 years             Whiteknight Business Consulting
     
    12½ years        Edith Cowan University – School International Director 
     
    6 years             Computer Sciences Corporation Australia – State Manager; Business Operations Manager
     
    6 years             Datec (later absorbed by Fujitsu) State Manager; Territory Manager; Project Manager

    Education
    BBus (Accounting and Computing) Edith Cowan University (1988)

    MSc (Computer Science) Edith Cowan University (1997)

    PhD Murdoch University (2003)

    Professional activities
    Fellow of the Australian Computer Society (FACS) holding Practicing Computer Professional (PCP) status. 
    Honorary Life Member of the ACS.
     
    Was a National Vice President of the ACS, National Treasurer and National Councillor, completing five years as a member of the ACS National Board that operates the Society day-to-day.
     
    Member of the ACS national Academic Council.
     
    Member and Past Chair of the ACS WA State Board.
     
    Completed a three-year term as member of the WA Information and Communications Technology Industry Development Forum – an invitation-only advisory group on ICT matters to the Minister for Energy, Resources, Industry and Enterprise. 

     
    Accredited Associate of the Institute for Independent Business and Associate of Business Advisors WA.
     
    Was a Director of Perth ITeC – 4 years in a voluntary position with a charitable organisation helping to re-skill disadvantaged and long-term unemployed people.